I’m really not making this up. The KKK-Supermarket is a part of a large chain of supermarkets and grocery stores operated by Kesko Oyj, the second largest retail chain in Finland. There are some 150 of them around the country.
Also a part of the same chain are City-Market (KKKK), K-Market (KK), and K-Extra (K), in order from hypermarket to your neighbourhood grocery store.
The retail chain used to advertise these different sized markets by referring to the number of K’s in the name, indicating the size of the particular store.
The official logo of the supermarket has dropped the two extra K’s, but the signs on most such stores still retain the unfortunate KKK logo. (Maybe someone told them what “KKK” is an acronym for…) The extra K’s have also been dropped from the other stores’ logos.
Disclaimer: The photo, the sign, or the corporation have nothing to do with the Klu Klux Clan. Someone just didn’t think it through when they came up with the logo, I guess. I’m not in any way associated with the company, although as a temp I have gone through the cashiers training at a K-Supermarket (never did any actual shifts, though).
If you have a story relating to this post, from either side of the counter, let’s hear it!
The customer is NOT always right. If you agree with this, or wish to know what to do and not do as a consumer, please subscribe to this blog’s updates by the way of the RSS feed or email subscriptions. Thank you for shopping at the Consumer Etiquette Guide, now go and make someone have a nice day at work!
Posted by Jani 
